We all despised when our grade school teachers would say it, but of course, it’s true.
Knowledge is power. And in your case, knowledge is revenue.
You’re probably thinking, ok, where is she going with this… Well, I am the content manager at Limo U so this is another attempt of mine to get ya’ll on the content train!
There are many hurdles to effectively implementing content marketing efforts, including…
But, in the end, it’s all worth it as many respected organizations have discovered.
When you invest in content generation and distribution, you are putting your knowledge on blast.
The results? In addition to positioning yourself as an authority in your industry and distinguishing yourself from competitors through intentional education, you attract more traffic.
When you begin channeling traffic towards your site and single, specific landing pages, your opportunities to acquire new leads (and ultimately new clients) drastically increases.
According to Hubspot, B2C companies generating content through 11 or more blog posts per month saw more than 4X as many leads flow through their funnels than companies blogging 4-5 times per month.
Not to mention the SEO benefits of publishing blog content, which could get you 434% more indexed pages from search engines than if you weren’t publishing anything at all.
Content marketing extends far beyond the blogging realm, however. It plays a huge role in your Facebook ads because, hey, you don’t want to be offering discounts every other month, do you?
You’ve got to entice cold leads somehow. And oftentimes, the best way to hook new prospects is with a piece of content bait like…
Helpful content that is relevant to the audience you are targeting through Facebook ads is a conversion type you can test against introductory offers.
For today’s Wednesday Drive, I’m going to share 27 prompts for generating traffic with content. These are actual titles and format suggestions you can begin brainstorming off of RIGHT NOW.
Have questions? Email [email protected] and a member of the Limo U team will be in touch shortly!